Select works magic in New York

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At Select we believe in the beauty of diversity. Which is why for the second year, our NY office partnered with Project Glimmer to host a Day of Empowerment for young girls and women at risk.
By identifying each participants individuality – the project was all about tapping into what makes her … her. A full Day of Empowerment including workshops and a professional photo shoot encouraged the girls to work their own magic in front of the camera. And how this works: watch the video.

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A workshop series provided the girls with tangible tools that helped them uncover and encapsulate their magic, foster confidence which would benefit them in their daily lives. This included a power lunch with a celebrated news anchor, culminating in a high-profile panel discussion. Conversation centered around how these empowered women work their magic into their respective fields.
All this magic coming into effect on a non-profit level gives us a shimmer of what this could work for a brand.

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